Effective: August 1, 2025

Last Updated: August 1, 2025

We care about our customers and know that your privacy is important to you. This Privacy Policy (“Privacy Policy”) is our way of sharing how we collect your information, why we need it, and how we use it, share it and store it with your consent.

a. Scope of Application

This Privacy Policy covers your use of https://diepkhangyen.com (the “Site”), owned by DK Glamor LLC (“Diep Khang Yen”, “we” or “us”). It also applies to information you provide after viewing this policy, such as when interacting with our representatives (e.g. a customer service agent, a sales agent) on the Site, placing orders, or contacting us via letter, email, or chat. This policy does not apply to any information collected by us offline or through any other means, including any other website operated by DK Glamor or any 3rd party including through any application or content that may link to, or be accessible from or on, our Site.

Please read this Privacy Policy carefully.  If you do not agree with our policies and practices, you can choose to not use our Site. This Privacy Policy outlines the terms regarding the collection, use, and disclosure of personal information when using this Site. Use of the Site indicates agreement with this Privacy Policy and consent to data collection for the purposes specified herein. The policy may be updated periodically, and continued use of the Site following changes constitutes acceptance of the revised Privacy Policy.

b. Collected Information and Its Usage

We collect two types of information:

1. Information you provide;
2. Information collected automatically from your use of the Site.

How we use your information depends on when and what we collect, as shown in the charts below.

i. Information Provided by You

• Name and contact info (including email, address, phone, and password)
• Profile details (date of birth, location, language)
• Payment data (card number, CVV, expiration date)
• Communications with us (service calls, chats, social media messages)
• Other info (reviews, forum posts, surveys, promotions, user-generated content)

How we use the information you provide to us	Why we collect it
Registration	Your name and contact details are required to set up your account, deliver our services, and process your orders.
Accept payment, fulfill orders, provide refunds.	We use your name, contact, and payment details to process orders, fulfill contracts, and comply with the law.
Sending you the account information	We use your name, contact information, and payment details to process your orders, fulfill our contractual obligations, and ensure compliance with legal requirements.
To offer an improved user experience.	We utilize your communications and contact history with us, along with any additional profile details, to help operate, secure, enhance, and optimize the Site. This information also enables us to personalize and tailor your experience to better suit your preferences.
Analytics, training, and quality assurance	We may use your information to train staff, enhance services, and conduct internal performance analysis.
Communication, marketing, and advertising	We may use your communications and contact history with us, along with other profile details, to operate, secure, enhance, and optimize the Site. This information also helps us personalize and tailor your experience to better meet your preferences.

 ii. Information We Automatically Collect

As you navigate through the Site, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:

• Purchase history and saved items (including previous orders and cart contents)
• Log and device data (usage patterns, IP address, device info, access times, crash reports, location, page views, and clicks)
• Geo-location (via IP, browser, or mobile GPS)
• Cookies and similar technologies (web beacons, pixels, mobile IDs; see Our Cookie Policy for details)

How we use of automatically collected information	Why we collect it
To provide customer service and process returns	We use your saved products to assist your purchases, and we use your purchase history to fulfil contractual obligations and support your experience.
To offer an improved user experience	We utilize your log data and device information to operate, secure, enhance, and optimize the Site, as well as to provide a personalized and tailored user experience.
To create and maintain a secure environment	We may use automatically collected information to meet legal requirements and ensure our contract is fulfilled.
Analytics, training, and quality assurance	We may use automatically collected data to train staff, analyze internally, prevent fraud, and enhance our services.
Communication, marketing, and advertising	We may use cookies and similar technologies to deliver relevant ads.

iii. When We Share Your Information

We share your information with the following categories of recipients as an essential part of being able to provide the Site and related services and offerings, including customer service, to you and only to the extent necessary to provide such services:

• We share your information with service providers (like payment and delivery companies) and restrict employee access unless authorized.
• Professional partners such as marketing, software, consulting, and advertising firms support our operations.
• Third parties you approve—such as social media platforms, payment services, or banks—receive your data when you link accounts or use their offerings.
• We may disclose information to government or law enforcement to comply with the law, enforce policies, or manage legal matters.

We share your information with third parties only as outlined in this Privacy Policy, with your consent, or as disclosed during collection. Anonymized data may be shared for any lawful purpose. If we need to use your personal information for a new reason, we will will obtain from you a new consent.

c. Our Cookie Policy

We use cookies on our Site to analyze traffic, improve performance, and offer a personalized shopping experience. Cookies are small files stored by your browser on your device. Although our cookies may vary, we typically use these main types:

• Functionality cookies enable your navigation of the website seamlessly and support the use of its features.
• Analytics cookies assist us in measuring, analyzing, and understanding customer interactions with the Site, thereby identifying potential enhancements to both functionality and the overall shopping experience. For instance, we utilize Google Analytics to assess your usage of the Site, generate reports on website activity, and provide additional services related to website and internet usage. Further details on Google Analytics’ data collection and processing practices can be found at: “How Google uses information from sites or apps that use our services”, available at www.google.com/policies/privacy/partners.
• Customer preference cookies facilitate the retention of your preferences, such as language or location, to deliver a more personalized user experience.
• Targeting or advertising cookies deliver relevant ads, limit repeat views, and track marketing effectiveness. We use them to identify and retarget users interested in our products using proprietary technology based on previous behavior. To opt out, see Direct & Behavioural Advertising
• You can block cookies by adjusting your web browser settings so that:

1. Your browsers do not accept new cookies,
2. Your browsers inform you about new cookies, or
3. Your browser deletes all previously received cookies. If you delete or disable future cookies, certain functions of our Site may not be available (such as storing items in your Cart between visits, personalizing your website experience, and receiving marketing messages based on your preferences).

We may use web beacons—small GIF files embedded in graphics or emails—to identify your device and analyse user behaviour, such as responses to promotions. Use AdBlock Plus to block web beacons on our site, and disable HTML in your email program to prevent them in emails.

d. Direct & Behavioural Advertising

By providing your information, you consent to receive marketing materials from us and our affiliates via email, mail, or other channels about new products and promotions. You can unsubscribe at any time using the link in our messages; processing may take up to 48 hours. Even if you opt out of marketing, we will still send you important service-related updates.

If more than one name or email address is used when interacting with us or accessing the Site, communications may continue to be sent to any name or email address not included in your opt-out request.

We may occasionally show targeted ads on the Site based on your activity, such as visiting sites that contain Diep Khang Yen Brand content or ads, purchasing on our sites, site tools interactions, or use the site payment service. We may use various digital marketing platforms, ad exchanges, and technologies such as web beacons, pixels, ad tags, cookies, mobile identifiers, and specific services from certain websites and social networks.

e. Blogs, Reviews, and Forums

The Site may offer public blogs, reviews, or forums where any information you share (“Contributions”) can be seen and used by others at your own risk. We cannot control others’ use of your Contributions in these areas. To request removal, email us at info@DiepKhangYen.com, though removal may not always be possible.

f. Our Security Measures

Protecting the security of your information is a priority for us. We employ comprehensive technical and organizational measures to safeguard your data from unauthorized access, misuse, theft, disclosure, alteration, duplication, or loss. Our staff receive thorough training regarding their responsibilities in managing personal information. Access to your data is strictly limited and closely monitored, with immediate action taken should any unauthorized access occur. Personal information transmitted through specific sections of our websites is secured using advanced encryption technologies that adhere to current industry standards. Payments are processed exclusively through PCI-compliant providers over secure networks. For inquiries regarding information security, please contact us at info@DiepKhangYen.com.

Your information’s safety also depends on you. Protect your password and computer to prevent unauthorized account access. Avoid sharing personal details in public Site areas. Always sign out and close your browser if using a shared or public computer.

While we strive to safeguard your personal information, internet transmission is not fully secure and we cannot guarantee the security of data sent online.

g. Keeping Your Information

Information is retained for as long as an account is active or as necessary to fulfill the original purpose for collection or disclosure. Some information may be kept to comply with legal or regulatory obligations, resolve disputes, prevent fraud or misuse, enforce Terms of Use, or for other lawful reasons.

Information is stored on servers located in the United States. Canadian customers should be aware that their information may be accessible by United States courts, law enforcement, and national security authorities.

When information is no longer needed, it will be deleted from systems or anonymized so it cannot identify individuals. Personal information without a current or specified use is securely disposed of to prevent privacy breaches, such as by shredding paper records or permanently deleting electronic files. Data retained for statistical analysis is anonymized using effective techniques.

h. Children’s Privacy

The Site is not intended for children under 16 years of age. Individuals under this age are not permitted to provide information to or on the Site. The collection of data from those under 16 is not conducted knowingly. If it is discovered that information from a child under 16 has been collected without verified parental consent, that data will be removed. Parents or guardians who believe information about their child has been collected can contact info@DiepKhangYen.com.

i. Information Pertaining to California Residents

Specifically, our Site has collected the following categories of personal information from visitors within the past twelve (12) months:

Info Category	Samples	Collected
Commercial info	Records of personal property and purchase or consumption history, including products, services, or considered items.	No
Biometric info	Genetic, physiological, behavioral, and biological traits or activity patterns used for identification, including fingerprints, faceprints, voiceprints, iris or retina scans, gait, keystrokes, and data on sleep, health, or exercise.	No
Sensory data	Audio, electronic, visual, thermal, or related data.	No
Information related to professional or employment matters	Employment history or evaluations.	No
Identifiers	Examples include real or alias names, postal or email addresses, unique IDs, online identifiers, IP addresses, account names, Social Security numbers, driver’s license or passport numbers, and similar identifiers.	Yes
Personal data as defined by the California Customer Records statute (Cal.). Civ. Code § 1798.80(e))	Personal information may include a name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, educational background, employment details and history, bank account number, credit card number, debit card number, or any other financial data, medical records, or health insurance information. Certain types of personal information listed above may fall into multiple categories.	Yes
Characteristics protected by classification under California or federal law	Individuals are protected from discrimination based on age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, and genetic information (including familial genetic information).	Yes
Online or comparable network activities.	Browsing and search history, plus data on user interactions with websites, apps, or ads.	Yes
Geo-location data	Data of physical location or movement.	Yes
Non-public education info under the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)	Education records include grades, transcripts, class lists, schedules, student IDs, financial details, and disciplinary files maintained by an educational institution or its agents.	Yes
Inferences from personal data	A profile summarising an individual’s preferences, traits, behaviours, attitudes, intelligence, and abilities.	Yes

• California Residents’ Privacy Rights:

The chart above shows the categories of personal information we collect from California residents, if and with whom we share it, as well as our collection methods, purposes, and sharing practices described in this privacy policy.

• Right to Know:

California residents have the right to request information regarding the personal data we collect, including the sources of such data and its usage, disclosure, or sale within the preceding 12 months. We do not sell your personal information to third parties without obtaining your prior consent.

• Right to Delete:

California residents also may requestdeletion of any personal information collected or maintained by us, subject to certain exemptions under California law (for instance, if the information is necessary to complete the transaction for which it was collected, to comply with legal obligations such as record retention requirements, to protect against malicious, deceptive, fraudulent, or illegal activity, or to identify and repair errors that impair existing and intended functionality).

• Right to be Free from Discrimination:

You will not be subjected to discriminatory treatment as a result of exercising your privacy rights.

• How to Submit Requests for Your Right to Know and Right to Delete:

To request information, delete your account or personal data, or ask about our privacy practices under California law, email us at info@DiepKhangYen.com. You may appoint an authorized agent to act for you. We will verify your identity by matching your details with our records before processing your request.

• Right to Opt Out:

You may opt out of having your personal information sold. We do not sell your data to third parties without your consent. To opt out, email us at info@DiepKhangYen.com.

• California Minors’ Right to Remove Posted Content

If you are under 18, live in California, and have an account with us, you may request removal of content you posted on the Site by emailing info@DiepKhangYen.com.

j. Nevada Online Privacy Law

If you are a Nevada resident, you have the right to submit a request directing us not to make any sale of personally identifiable information we have collected or will collect about you. We do not sell your personal information. To request confirmation that we do not sell your personal information, please send an email to us by email at info@DiepKhangYen.com  with “Nevada Privacy Information” in the subject line of your message.

Your privacy is important to us, and we take our obligations under Nevada law seriously. By providing a clear mechanism for Nevada residents to request confirmation regarding the non-sale of their personal information. We encourage you to send an email at info@DiepKhangYen.com with the subject line of “Nevada Privacy Information” to request confirmation that we do not sell your personal information.

k. Information for Canadian Residents

• Right to withdraw consent

Canadian residents may withdraw consent for the collection, use, or disclosure of their personal information at any time, unless restricted by law or contract with reasonable notice. However, withdrawing consent may prevent us from providing certain services or products if your information is necessary. For example, you can opt out of having your information used for marketing.

• Access Rights

Canadian residents can access their personal information held by us for free by emailing info@DiepKhangYen.com with “Canadian Privacy Information” in the subject line. Please include sufficient details to verify your identity and locate your information. We will respond within 30 days. If we do not have your information, we will inform you. Requests may be refused with a written explanation; if denied, you may email our Privacy Officer or contact the Office of the Privacy Commissioner of Canada to file a complaint.

• Right to challenge and amend your information

Canadian residents can request corrections to their personal information if it is inaccurate or incomplete. If amended, updated information may be shared with relevant third parties when appropriate.

• Right to file a complaint

Canadian residents can challenge our compliance with Canadian privacy laws by contacting our Privacy Officer at info@DiepKhangYen.com. We will promptly acknowledge, investigate, and respond to complaints, making necessary improvements as needed. 

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically. When changes are made, we will update the “Last Updated” date at the top of the page, and the revised policy will be effective upon posting. Significant updates about your personal information will be communicated via the Site and/or email. Please check this page regularly to stay informed and ensure your contact information is current. 

HOW TO CONTACT US

We welcome your questions or concerns about our privacy practices. Contact us at info@DiepKhangYen.com.